More…about us
Adword Excelizer .com is a web blog dedicated to improve the speed to setup and manage quality Adwords and other pay per click (”PPC”) campaigns. It provides free tools like Just-One-Click-Execution (”JOCE”) and AdWord Excelizer (”AE”).
JOCE is a free keywords processing tool for single AdGroup. It is a keyword wrapper, cleaner, deduper and variations creator using Microsoft Excel’s VBA (macro). It is designed in such a way so that most actions can be done in just one click. It comes with Ad Drafter that can speed up ad drafting process.
AE is an Adwords campaign manager. It enables efficient ways to group keywords, eliminate duplicating keywords of entire campaign (multiple AdGroups), wrap keywords, etc. using Microsoft Excel’s VBA. It contains JOCE. It is still in beta testing and the beta version is free, too.
I am Chen Tong. When I started the journey of internet marketing two years ago, I was quickly attracted by the possibility of Adwords, Overture and other PPC campaign to deliver effective sales converting traffic. However, even with keywords research tool, keywords processing and campaign setup are time consuming. JOCE and AE are my result of refining my Excel’s VBA to speed up my campaign processing time. With the help of a friend, Yong, we coded JOCE and AE.
AE enables me to setup fine Adwords campaign, with many and highly focus AdGroups, quickly. Because of this, my campaigns are usually with high CTRs and with very cheap clicks.
I first learn about PPC from Chris Carpenter’s Google Cash. It was my first internet markting book. It provides me the basic and advance skills that I need to know about delivering sales converting traffic. (Prior to the book, I know nothing about internet marketing and did not own web site.) My first profitable Adwords campaign came after four months and after I read about Greg Heslin’s Google Adwords 123. Both are great books on PPC advertising.
But my true passion lies in coding my Excel VBA to speed up my campaign setup time. After a while I realise I can provide them free to help others and to generate traffic for my web site. So here there are, AE and JOCE…
